Marketing

5
Feb

In-Depth Content and How It Impacts Your Marketing Strategy Overall

Google has made it very evident how they value in-depth content. As a matter of fact, the average size of a page that is on the first top 20 listings on Google is around 1890 words. Now, this is a whole lot more than the usual ‘run of the mill’ 300 to 500-word articles that are currently being churned out

Read more

31
Jan

B2B lead generation trends for 2019

It’s never been harder to run a successful home improvements business in the UK. Not only have wages stagnated for the last ten years, but there is also more competition than ever and some of the ways we’ve gone out and found new business successfully for years don’t quite work as well as they used to. Being in business requires

Read more

5
Dec

Six Kickass Online Marketing Strategies For Small Businesses

It’s a great time to be a small business owner. With the internet changing the world on a daily basis, there is a multitude of opportunities available for anyone who’s looking to make their mark in the world through their business. For businesses, in particular, the ways to promote your products and services has gone up exponentially. Like anything, though,

Read more

22
Nov

Protecting your business through online reputation management

Whatever lines of work your business engages in, the chances are that it’s operating in a competitive environment. Potential clients or customers are going to have several options to choose from when deciding who to go with, and obviously you want to increase the chances that they’ll decide in your favour. Let’s take it as read that you’re already offering

Read more

14
Nov

Printed Marketing Ideas for Exhibitions

Looking to make a big impact at your next exhibition? Here is a list of printed marketing ideas to help you to reach out at industry shows and make your company’s message hit home. Whether you’re exhibiting at a local business event or a national trade show, it isn’t enough to have an engaging exhibition booth, video presentation booth, friendly

Read more