Social Media Marketing has undoubtedly become one of the most effective and efficient strategies to include in your brand’s overall plan to reach your audience. Once your social media marketing has executed in the right way, it can give you numerous opportunities that can enable success in your company. Facebook, Twitter, Instagram, LinkedIn are just some of the platforms you
After working for other people for so long, you might feel that 2018 is the right time to venture into the great unknown of self employment and entrepreneurship. While this is a laudable move, you need to be sure you are getting into the right industry, and that you have the right tools to succeed in it. If you have
LinkedIn is a fantastic networking tool but all too many people create a basic profile and then leave it, expecting it to work by itself. If you want to make the most of what LinkedIn offers, you’ll really need to do more than that. These simple steps can help you use it effectively to boost your career prospects. Build up
So you are standing in front of your audience, the lights go dim. You can almost hear the yawns and sounds of body movement as people adjust for a short nap. But you are not there to make them sleep; you are there to keep them interested in what you have to say. How can you capture and keep the
There is little doubt within the business world that a strong brand image is vital to success. While this is true for all businesses, it is especially important for financial institutions in the modern world. If you consider huge companies in this sector, such as Banco Santander, HSBC or Allianz, they all have a recognisable brand in the public arena.