I admit that I’m not the best at coming up with killer headlines and there are days when I’ve written a blog post and really struggle to come up with a headline that I think will dramatically increase my shares/comments etc.
What I am good at though is research. Oh yes, luckily for me there are lots of awesome bloggers out there who have shared cheat sheets as well as tips n’tricks to help you create those killer headlines.
So without further ado let’s take a look at some of my favourite cheat sheets.
- Copyblogger’s Jon Morrow’s 52 Headline hacks report is a cheat sheet which consists of 55 pages for writing blog posts that go viral. I’m a huge fan of cheat sheets and Jon’s definitely delivers. Download it here
- It’s clear to see that I’m a huge fan of Copyblogger which was founded by Brian Clark. They have a fabulous 11 part series on how to Create Magnetic Headlines. Check out this must read series here
- Dan Sumner’s blog post – 57 Killer headlines that will make you a blogging superstar provides some great headlines. You can read it here.
- One of my favourite Social Media websites Social Media Examiner has a great blog post on how to create headlines that go viral with social media shares. Read it here and learn how you can create compelling headlines.
- Learn blog tips has a cool blog on 6 Exceptional Ways to Write Killer Headlines. He shares his tactics to write addictive headlines here.
- Bamidele Onibalusi of YoungPrePro How to Write Great Headlines That Bring Results.
- Priit Kallas’s 9 Simple Formulas to Create Killer Headlines help you write headlines that make people pay attention and read more
- Yell’s (remember the Yellow Pages?!) Writing killer headlines looks at ways to create an effective header.
- Rahul Kuntala 6 Exceptional Ways to Write Killer Headlines looks at tactics to write addictive headlines that will make your audience click. Check it out here.
- Josh Hay’s Top 10 Ideas for Testing Your Headlines is a must read as it not only covers how to create highly persuasive headlines but also some really useful ways you can test them.
- Lawrence Berstein’s 127 Winning Headlines PDF is a downloadable 15 page document. Whilst you do have to give your email address in order to receive it , it’s a must read packed full of useful resources to get your creative juices going and is perfect for any blogger. Download it here.
- Sue Neal’s Essential Copywriting Skills: How to Write Irresistible Headlines is a fantastic read. Also included in the post is a video by Jesse Forrest which has ideas for 5 great blockbuster headlines.
- Finally if you’re stuck for ideas on what topics to write about check out my blog posts 14 ideas to find great and inspiring blog topics , Blogging – how to awaken your creativity
[pullquote]On average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. – David Ogilvy[/pullquote]
Writing good headlines takes time and lots of practice (and patience). It’s also important to test which of your headlines give you better results (i.e. more traffic, more shares, more comments etc.) It doesn’t have to be complicated – it’s simply about knowing what works.
What do you think? How do you come up with great headlines? Please do leave a comment and share your favourite tips.
Listed in Forbes as one of the top 20 women social media power influencers and likewise as one of the top social media power influencers, she is one of the most dynamic personalities in the social media market, she actively leverages ethical online marketing for her clients and for Socialable.
After launching her first business within three years of becoming a mother, her financial success was recognised by being a finalist at the Best MumPreneur of the Year Awards, presented at 10 Downing Street. Following a resultant offer and wishing to spend more time with her daughter, she sold her first business to focus on social media, developing a multi-site blog and online marketing portfolio that generates in excess of 600,000 + page views per month.
A business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines (including Forbes, The Telegraph, Wired, Prima Magazine, The Sunday Times, Social Media Today and BBC Radio 5 Live). What’s more, her books have achieved No 1 on Amazon for Sales and Marketing and Small Business and Entrepreneurship.
When Lilach isn’t working she enjoys spending time with her family and is an avid fan of Zumba.
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