“From now on, this bird will be the universally recognizable symbol of Twitter. (Twitter is the bird, the bird is Twitter),” said Doug Bowman, Twitters creative director. “There’s no longer a need for text, bubbled typefaces, or a lowercase ‘t’ to represent Twitter.”
Twitters new logo is a much simplified bird. The logo is created from three overlapping circles and they are meant to represent users’ networks, interests and ideas connecting with others.
[pullquote]“Whether soaring high above the Earth to take in a broad view, or flocking with other birds to achieve a common purpose, a bird in flight is the ultimate representation of freedom, hope and limitless possibility,” Doug Bowman said. [/pullquote]
To download the new Twitter logos please click here.
You can watch the video below where Twitter introduces the new logo.
Twitter has some pretty strict guidelines with how you can and can’t use their branding:
- Use our official, unmodified Twitter bird to represent our brand.
- Make sure the bird faces right.
- Allow for at least 150% buffer space around the bird.
- Use speech bubbles or words around the bird.
- Rotate or change the direction of the bird.
- Animate the bird.
- Duplicate the bird.
- Change the color of the bird.
- Use any other marks or logos to represent our brand.
What do you think of the new logo? Please do leave a comment and share your thoughts on Twitter’s new logo.
(C) Image from https://twitter.com/about/logos
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