I couldn’t be more excited by this latest installment in my “101 Series” on the best Facebook apps and tools. Facebook has become so huge that it’s almost impossible to manage and get the best results without using a few tools and apps. There’s something for everyone in this list – from management tools, to amazing content apps and the coolest tools that will help you stand out. I’ve had a blast trying out these tools and apps and I hope you will find some that will help you get better results from Facebook!
Heyo Social helps you create a beautiful fan page that actually sells. It’s very easy to use, and you can either choose from their templates or create your own stunning fan page that will help you stand out from the competition.
AgoraPulse is a Facebook Page’s best friend – their apps can get you more engagement through contests and sweepstakes, their analytics help you monitor your performance, their moderation tools will help you manage your Page better and you will get more conversions with their CRM and email software.
FanAppz helps you create some great apps that will help you get better results and stand above the competition, such as virtual gift stores, games and quizzes.
With PageModo you will be able to create the best Facebook Page, by customizing and managing it. Add beautiful cover photos, use their templates, add custom tabs and post relevant content with this great tool.
OfferPop will help you create and launch beautiful and engaging Facebook and Twitter campaign. Make sure you also check out their amazing list of Facebook apps.
Use Linqto to design your Facebook Page and create a Facebook “room” where you can schedule events and invite people to join in the conversation.
7. North Social
NorthSocial offer an impressive list of great Facebook apps, such as sweepstakes, coupons, video channel or Twitter feed.
RipeSocial have a selection of 11 amazing apps for businesses that you can add to your Facebook Page to customize it. A great tool that will help you stand out!
AppBistro offer 5 different Facebook Page apps for businesses under one roof, such as coupons and sweepstakes.
10. Tug of War
Create a “tug of war” between two scenarios/photos etc. and let your fans vote on their favorites.
Who doesn’t love a good quiz? Create your own quiz with this app, that you can then publish to Facebook and drive engagement.
12. Fan Faves
Ask your Facebook fans for their opinions on new products (or anything else you want) and show them you care about their views and get more engagement in the process.
Wildfire is a social marketing software for brands/agencies that can help you create the best campaigns and promotions on social media (not just Facebook) and get the results you want.
14. Forum for Pages
Forum for Pages is a Facebook app that allows you to add a discussion board to your Facebook Page.
Use the Cover Compliance Tool to quickly check your cover photos against the 20% rule.
Planning to start an ad campaign on Facebook? Use Qwaya to create your ad and optimize it for the best results.
17. Edgerank Checker
Use Edgerank Checker to find out where you stand in news feeds – literally. By understanding your Edgerank score, you will be able to post better and get better results.
If you’ve created a GetSatisfaction community, make sure you also get the Facebook app so that your customers can interact within Facebook.
Contests & Promotions
With this easy to use Facebook app you will be able to start your own interactive contest on Facebook in no time.
Woobox is one of the most popular third-party apps for creating Facebook contests. They do everything from sweepstakes to photo contests, HTML fangates and polls.
Use EazyContest to create a contest on your Facebook Fan page in no time, no matter how big your business is.
EasyPromos is another popular contest app for Facebook that allow you to create promotions, photo, video and text contests, as well as discount coupons, promotional codes and even surveys and market research.
Use Shortstack for Facebook promotions such as contests and sweepstakes, for designing apps and for like gating (a quick way to get more likes to your Page!).
Use SnapApp to easily create a custom branded Facebook competition app to help you raise your engagement on Facebook.
With Antavo you can create some beautiful promotion apps that work on Facebook, mobile and web and will help you get better results!
26. Deal Share
Use Deal Share to create your own viral Facebook deal – and increase your engagement in the process! You can also set manually the number of registrations that are required to unlock a group discount.
This great app allows your visitors to unlock a fan exclusive of if they share a specific wall post. Great for encouraging engagement.
Use this app to start a sweepstakes in a matter of minutes on your Page.
Surveys & Polls
If want to get your fans to engage more with you on Facebook, start a poll on your Page with this very easy-to-use app. One of the easiest ways to get better results fast!
It seems that poll apps for Facebook don’t get very created with their names – Poll number 2 is another easy to use app that allows you to publish a poll on your page in a matter of minutes.
PollDaddy can be used to create polls and surveys not only on Facebook, but also via e-mail, on your website, Twitter or iPad.
HootSuite is one of the most complete social media management dashboards on the market. It’s a great tool that helps me manage all of my social networks from one place.
MarketMeSuite is a social media management tool perfect for small businesses. It helps you manage and get the best results from Facebook, Twitter and LinkedIn.
SocialDon is a free social media management tool that also allows you to schedule campaigns and posts, as well as to monitor streams. They also have free analytics for Facebook and Twitter, and Facebook apps.
ViralHeat is a complete social media marketing tool that allows you to monitor, manage, schedule posts, analyze your results and many others, all from the same place. It works with most major social networks and it is used by hundreds of successful brands all over the world.
Involver, a part of Oracle, allows you to listen and analyze interactions across multiple channels, as well as to publish content and engage with your social audience.
37. Media Feedia
Use Media Feedia to manage multiple Facebook Pages, schedule posts and engage with your audience.
Raven’s Facebook Monitoring tool allows you to monitor your Facebook account, as well as post and schedule posts and engage with other users through likes and comments. You will also have access to quick statistics and Facebook Insights.
Sysomos has everything that can help you manage and monitor your social media activities. They also offer in-depth analytics and help you identify and engage with key influencers.
PostPlanner is one of my favorite Facebook tools. I use it to schedule posts, get content ideas and best of all, brand all of my Facebook posts – very useful app!
SocialOomph allows you to schedule posts on many of the major social networks. For Facebook, it can schedule status and wall updates, group updates and even photo uploads.
PostRocket helps you reach more people on the Facebook Newsfeed by helping you optimize your posts to get the best results.
Stuck for inspiration and don’t know what to post on Facebook? Status Shuffle has the biggest collection of status messages for Facebook and you can browse and choose your favorites – or get some inspiration.
NutshellMail helps you track your brand’s social media activity by delivering email summaries straight to your inbox. It works with Facebook, Twitter and LinkedIn among others.
Use this simple tool to find out what people are saying about a particular subject in real time, across the social web.
Trackur allows you to monitor your brand across social media channels such as Facebook and Twitter.
Use CustomScoop to monitor conversations across all major social media platforms, as well as get detailed analytics.
Find out what people are saying on social media about any given subject, by simply entering your keywords in the Whos Talkin search bar.
Use HyperAlerts to get email reports on a particular Facebook Page. The service is free and can be used for any Facebook Page, even if you are not the administrator, and you can set up how often you want to receive the digest.
SocialMention allows you to do a real time social media search and analysis on any keyword/subject. You will also be able to get a feel for the sentiment surrounding the particular subject and its popularity.
Newsle is a Facebook app that allows you to track your Facebook friends online and get alerted every time they are mentioned on blogs or news.
Use Open Status Search to search the Facebook public timeline and see what people are saying without having to log into Facebook.
Use LikeAlyzer to measure the success of your Facebook Page. Simply enter the URL of your Page in the search bar and find out how you’re doing.
PageLever is a Facebook analytics tool that will help you optimize your posts to get the best results in Facebook’s news feed.
This great analytical tool works with most major social networks. What’s great about SimplyMeasured is that you can also look at the relationship between your different social networking profiles as well as at your competitors’ profiles. And the reports look great!
Facebook Insights is Facebook’s built-in analytics tool. It offers great insight about the success of each of your posts as well as of your fans. And since it’s built-in, you can expect the most accurate data.
SocialNumbers will show you how well your Facebook Page is doing: all you have to do is enter the page name or the URL and you will get a detailed analysis of your Page.
SocialBakers provide analytics and insights for most of the major social networks. Make sure to check out their free statistics!
WolframAlpha offer some insightful personal Facebook analytics – and the best part is you can get your own report for free!
60. Fanpage Karma
Use this tool to analyze your Facebook Page or your competitors’.
Quintly helps you measure your success with thorough Facebook analytics. You can also integrate with Facebook Insights for the best data.
CrowdBooster don’t just offer social media analytics, but they also provide suggestions and tools that can help you improve your social presence.
Use Unilyzer to track Facebook fan pages and other social media profiles, as well as side by side comparisons among other features.
64. SEOMoz Pro
SEO Moz Pro try to bring you all your analytics in one place, so you can get a better view of how your marketing efforts are impacting your results. It’s a very useful tool that helps you understand how all your marketing activities are coming together and the relationships between them.
Buffer allows you to easily share your content on Facebook and other major social networks. Add your content to Buffer (either text or media) and then it will be automatically shared for you throughout the day.
With NetworkedBlogs you will be able to connect your blog to both Facebook and Twitter.
67. RSS Graffiti
If you have a blog, use RSS Grafitti to automatically publish your feeds on your Facebook Page and increase your engagement and traffic.
68. RSS Tab
The RSS Tab for Facebook Pages app allows you to publish up to 5 different blogs on your Page.
69. RSS Feed
Install this app on your Facebook Page to automatically share your latest blog posts.
70. Contact Form
ContactForm will help you grow your list by adding a contact form to your Facebook Page.
With the MailChimp app you can easily create a contact form on your Facebook Page to help you build your list.
72. Constant Contact
With Constant Contact your Facebook Page visitors will be able to join your email list with only a few clicks.
Use Aweber’s Web Form Tool for Facebook to add a web form to your Facebook Page and increase your email subscribers.
74. Sign Up
Sign Up allows you to build custom forms for Facebook (or your website) and it is also optimized for mobile.
75. Contact Tab
ContactTab allows you to add a tab to your Facebook Page that shows your contact information and location so that your audience can easily reach you.
Use TabSite to create tabs for your Facebook Fan Page for deals, contests, reviews and others.
TabFusion allows you to easily create your own customer tab for your Facebook Fan Page.
78. Static HTML
Static HTML makes it easy to create custom iframe tabs on Facebook.
LiveStream for Facebook allows you to add an existing Livestream channel to your Facebook Fan Page and share a live stream or from the on-demand library.
If you have a YouTube channel and a Facebook Page, use this app to link the two and provide access to your videos directly from your Page.
81. Multi-Videos Tab
The Multi-Videos Tab lets you share all of your YouTube, Metcafe and Vimeo videos on your Page.
82. Video Channel
Get the Video Channel app from North Social to add your YouTube videos to your Facebook Page.
83. Video Premier
Got an exciting new video coming up? Use this app to showcase it on your Facebook Page by displaying one large format YouTube video that enhances the viewing experience.
Ecwid makes it easy to add an online store in minutes to your Facebook Page and grow your sales.
LunarMods is another tool that allows you to add an e-commerce store to your Facebook Page, with no programming knowledge required.
With Showcase you can add a 10-image slider to your Page highlighting your products or other visual assets your business might have. You can also add a “buy it now” button so that your Facebook visitors can get to your online store with a click.
87. Show & Sell
Use this app to create an online store on your Facebook Page and add “buy it now” buttons.
Design & Customization
88. Meet Soci
Use Meet Soci to customize and design your Facebook with custom over images, branding and much more.
GroSocial allows you to design your Facebook Page from scratch or using one of their templates, as well as to create campaigns and get your Facebook analytics.
With this handy app you will be able to manage your Facebook Page even on the move, from your phone or tablet.
Use the Facebook Messenger app to message your Facebook friends directly from your phone or tablet. It is much easier to use and more intuitive than the Facebook app.
92. Fan of the Week
Use this app to reward your fans by naming one of them ‘fan of the week’ each week. This way you will encourage your fans to engage more with you.
93. Iframe Editor
Get Iframe Editor for your Facebook Page and be amazed by this fan-gating “on steroids” app that will help you get more likes.
Use this tool to manage your friends and lists of friends from Facebook.
Get LiveChat app on your Facebook Page so you can easily provide customer support to your Facebook fans.
With ooVoo you can hold free 12-way video conversations on all major platforms.
authorStream is a Facebook app that allows you to showcase your presentations for all your Facebook friends and fans.
98. Slides Tab
Get the Slides Tab app for Facebook Pages to showcase and promote your presentations on your Facebook Page.
ContactMe will help you organize your business with their easy to use contact and task manager.
100. North Contact
If you are using some of North Social’s great apps for your Facebook Page, get this free extension app that will help you manage and grow your lists.
The events app from Constant Contact helps promote your events by posting it to your Page, where your fans and visitors can register for it and start discussions.
And there you go, the top 101 Facebook tools and apps for businesses in 2013 – which ones are your favorites? What other tools and apps do you use to get the most out of Facebook? And if you want an exclusive/bespoke Facebook app then get in touch!
Listed in Forbes as one of the top 20 women social media power influencers and likewise as one of the top social media power influencers, she is one of the most dynamic personalities in the social media market, she actively leverages ethical online marketing for her clients and for Socialable.
After launching her first business within three years of becoming a mother, her financial success was recognised by being a finalist at the Best MumPreneur of the Year Awards, presented at 10 Downing Street. Following a resultant offer and wishing to spend more time with her daughter, she sold her first business to focus on social media, developing a multi-site blog and online marketing portfolio that generates in excess of 600,000 + page views per month.
A business owner, social media consultant, internet mentor and genuine digital guru, Lilach is consulted by journalists and regularly quoted in newspapers, business publications and marketing magazines (including Forbes, The Telegraph, Wired, Prima Magazine, The Sunday Times, Social Media Today and BBC Radio 5 Live). What’s more, her books have achieved No 1 on Amazon for Sales and Marketing and Small Business and Entrepreneurship.
When Lilach isn’t working she enjoys spending time with her family and is an avid fan of Zumba.
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